Chateau Vartely IM SRL

Commercial Society IM "Chateau Vartely" SRL was established in 1996.

"Chateau Vartely": Background
According to the encyclopedia, the name Orhei, which belongs to one of the oldest Moldovan cities, has originated from the Hungarian word "Var" (meaning "the city").

"Vartely" means a city or a castle; this word stem was introduced to Moldova by the Volokh people, who migrated here from the Western Carpathians. "Chateau Vartely" is a winery located in direct proximity to Orhei, where the wealth of the national grape growing and wine-making traditions is still alive; where the people practice daily the process of producing the divine drink – wine.

"Chateau Vartely": The current operations
True to the century-old wine-making traditions of the Moldavians, we want to produce only praiseworthy wine and therefore we control the process at all stages, starting from the harvest of grapes and ending with filling into adequate quality bottles, with account of all the necessary wine development stages and use of modern production technologies as well as finishing of each bottle design according to the relevant international standards.

The production structure for 2005 (targets):
Unblended high quality table wines: 50% of the total production;
Aged quality wines: 30% of the total production;
Collection wines (vintage of 2004): 3.5% of the total production;
Dessert wines: 6.5% of the total production.

IM "Chateau Vartely" SRL owns a trade house in Russia: "Chateau Vartely" (Moscow).

The competition at the wine market, which is becoming more and more severe with every day, and higher customer requirements to wine producers are a clear indication of the impossibility to continue the operations similar to the practices of two years, one year or even six months ago. The current situation requires new sales and promotion technologies.

Trade House "Chateau Vartely" (Moscow) should facilitate modern style sales and promotion; next to the search of new business partners and customers, product presentation and sales in Russia, its tasks include high quality market research and offer analysis, pre-sale product preparation and other pre-sale events, acceptance and quality control of the winery’s products; control over the product range availability as well as promotion of the company’s brand at the Russian market in general.

IM "Chateau Vartely" SRL entered the market, offering the best products created during the century-long development process in the Moldovan wine-making and making an emphasis on the quality of the natural product in the first place.

"Chateau Vartely": The future
The Company’s plans for the near future include the production and bottling of specialty natural wines "Moldovan half-dry" and "Moldovan semi-sweet" (they should account for 10% of the total production by 2006-2007) and the production of about 70 ton of distillates annually with subsequent bottling by 2007 of up to 140 thousand bottles of brandies annually for sale as finished products and for seasoning to divins (the Moldovan equivalent of aged cognacs).

We expect to increase the total production from 450 thousand bottles (in 2005) up to 3 million bottles by 2008.