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TBWA\SMART

rus | rom

Specialized departments

Strategical planning

Disruption and connections

TBWA\SMART differentiates itself through its strategic approach: mastering Disruption and Connections 

Strategic capabilities very well appreciated by the current agency clients and also by prospective clients

Disruption is a method that was developed by TBWA\ in the early nineties.

A concept that is relevant for all levels of business
Media

Media Planning

Media Buying

Post Buy Analysis

Competitor’s Activity Reports

 

Below-the-line

Direct Marketing

Events

  • Local and nationwide
  • Convoys
  • HR (in-home)
  • Trade (distributors, partners, etc.)
  • Fairs/Exhibitions
  • Concept
  • Design
  • Implementation

Promo actions

  • Media promo actions (local and nationwide)
    POS actions


    Trade Promotions
  • From simple concepts to the comprehensive trade promo organization service package to include merchandising, stop checks and assessment. Pos promo materials
    Sampling


    • TBWA\SMART

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